Senior Manager, Performance Marketer & Media Buying - E-Commerce Job at Nana Jacqueline, Los Angeles, CA

NWxaMEtsYVI5NUxVb1VYZGp5R2ZuY05o
  • Nana Jacqueline
  • Los Angeles, CA

Job Description

Job Description

Company Description:

Nana Jacqueline was founded by two best friends with a passion for fashion that began at a young age. What started as a loungewear brand has evolved into a sought-after luxury fashion line that transforms whimsical feelings into romantic pieces. Based in Los Angeles, CA, Nana Jacqueline embodies the aura of romance and enchantment in elegantly-designed clothing, celebrating women and the freedom to feel sexy in everyday styles. Follow us @nanajacqueline_.

Role Description:

We’re seeking a full time Senior Manager, Paid Media & Media Buying to lead full-funnel performance marketing across global channels. This role will be responsible for driving customer acquisition, optimizing spend efficiency, and delivering measurable growth through data-driven strategy, testing, and execution.

Key Responsibilities:

  • Budget Management: Oversee and allocate multi-channel paid media budgets across Meta, Google, TikTok, Pinterest, Display, and Affiliate to maximize ROI and scale efficiently.

  • Strategic Planning : Partner with internal teams to design, launch, and analyze incrementality and attribution tests that guide investment strategy and improve channel performance.

  • Performance Analysis & Reporting : Own reporting for all paid media KPIs, delivering actionable insights on ROAS, MER, CPC, CAC, LTV:CAC, and channel mix performance to leadership.

  • Media Buying : Manage daily pacing, campaign optimizations, and audience targeting strategies to ensure budget efficiency and performance consistency across platforms.

  • Partnership Management : Cultivate and maintain relationships with key platform partners including Meta, Google, TikTok, and Pinterest, staying ahead of emerging trends and betas.

  • Growth Strategy : Identify new growth opportunities through market research, competitive insights, and consumer behavior analysis to enhance paid media impact.

  • Cross-Functional Collaboration : Collaborate with the creative, e-commerce, and analytics teams to align campaign strategy, creative testing, and full-funnel conversion initiatives.

Required Skills & Experience:

  • Experience : 5–8 years in paid media or digital marketing, with at least 3 years focused on e-commerce growth or performance marketing.

  • Budget Oversight: Proven success managing multi-million-dollar media budgets across multiple channels.

  • Analytical Skills : Deep understanding of paid media metrics (ROAS, MER, CPC, CAC, LTV:CAC) and incrementality testing methodologies.

  • Technical Proficiency : Advanced Excel/Google Sheets skills and experience with data visualization tools (e.g., Looker or Motion).

  • Leadership : Experience managing and developing direct reports within an in-house environment.

Job Tags

Full time,

Similar Jobs

UC Law SF

Executive Director of Communications Job at UC Law SF

 ...EXECUTIVE DIRECTOR OF COMMUNICATIONS Communications Classification: Level 5 / Class 6220 / Full-Time / Exempt / Benefited Anticipated Hiring Salary Range: $165,000 - $180,000/ year THE ROLE AND RESPONSIBILITIES Reporting to the Chancellor & Dean and working... 

San Diego Staffing

Principal Systems Analyst (Tactical Networks CANES) | Active Secret clearance Job at San Diego Staffing

 ...Systems Analyst Bring clarity to complexity as a Systems Analyst with GDIT. You'll translate mission needs into actionable requirements and data-driven decisions for Consolidated Afloat Networks and Enterprise Services (CANES) and related Navy tactical network efforts... 

Montana Staffing

Hospital Housekeeper Job at Montana Staffing

 ...Housekeeper Position Xanitos, Inc. is a management company that provides hospital housekeeping, patient transport, central laundries services, and patient observation services. It is differentiated by its patented XRO System for cleaning patient rooms, its outstanding... 

Abbott

DIRECTOR GOVERNMENT RELATIONS Job at Abbott

DIRECTOR GOVERNMENT RELATIONS Location Washington, DC : Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics... 

Tempus Unlimited Inc.

Personal Care Management Skills Trainer Job at Tempus Unlimited Inc.

Job Description Job Description Position Title: Personal Care Management Skills Trainer Location: Woods Hole, MA 02543, USA Hyannis, MA 02601, USA Orleans, MA 02653, USA Falmouth, MA 02540, USA Bourne, MA 02532, USA South Yarmouth, MA 02664, USA Requisition...